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Raising Awareness Among School Children, Tomorrow’s Road Safety Ambassadors

Road accidents are the leading cause of death among young people. Total Foundation and the Michelin Corporate Foundation have consequently joined forces to develop a worldwide road safety education program targeting 10 to 18 year olds. With the support of the Global Road Safety Partnership (GRSP), the aim is to reach 100,000 young people over three years, first in France, Cameroon and India, and then in other countries. Taking advantage of Total and Michelin’s deep local roots, the program is developed in partnership with teachers and educators working at the heart of their communities, the goal being to provide solutions that reflect real-life dangers.